Your work is better than your website.
You know your website isn’t keeping up with your business. You just don’t have time to fix it, and web design isn’t your job. It’s mine. I handle the strategy, copywriting, brand styling, design, and SEO in one custom website project, launched in 4 to 6 weeks. The result is a site that gets people to reach out, not just admire the design.
[ why it matters ]Built to be found, not just admired.
A beautiful website doesn’t help if noone can find it, or if visitors can’t tell what to do next. I build yours to show up when people search for what you do, and to make reaching out the obvious next step. When the right people find you first, you spend less time chasing work and more time doing it.
Two recent sites, both #1 on Google.
Case study: The Living Room
The Living Room is a prayer ministry in Henniker that started with a bare-bones template site. It now ranks first on Google for searches like "prayer in Henniker," "prayer ministry in Henniker," and "retreat Henniker NH." I rebuilt their site from the ground up with original photography, copy for both people seeking prayer and the donors who support them, and local SEO.
Case study: Moose Mountain Construction
Moose Mountain Construction is a custom home builder in Hartland, New Brunswick. It now ranks first on Google for "custom home builder Hartland NB," and they've had more inquiries since launch. I moved their 7-year-old WordPress site to Squarespace, refreshed their brand, and set up SEO so homeowners in their area can find them.
Contractors
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Musicians & Artists
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Remodelers
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Law Firms
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Health & Wellness
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Private Schools
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Nonprofit Organizations
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Churches
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Ministries
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Contractors ✦ Musicians & Artists ✦ Remodelers ✦ Law Firms ✦ Health & Wellness ✦ Private Schools ✦ Nonprofit Organizations ✦ Churches ✦ Ministries ✦
Who I work with
Whether you run a business, build homes, lead a nonprofit, or serve a church.
Small Businesses
Before customers reach out, they look you up and compare. I write and build sites that explain what you offer in plain words and help you show up when people nearby search for what you do.
Home Builders & Remodelers
Homeowners planning a build or remodel want to see real work in towns they know. I put your best projects up front and make it simple for them to start a conversation about theirs.
Nonprofits
Donors, volunteers, and the people you serve each come looking for something different. I build nonprofit sites that tell your story clearly and point each of them to the right place.
Churches & Ministries
Many first-time guests visit your website before they ever walk through your doors. I build church sites that feel as welcoming as your people and help newcomers find their way in.
What clients say: Clients, in their own words.
"Most notably, we regularly receive business (and compliments in that context) based on our site."
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Rachel at Open Tree Creative has been our website designer here at Nashua Christian Academy. We have found her to be creative and intuitive in getting to know our organization and representing us faithfully on the web. She is extraordinarily responsive in providing requested updates or changes to our web site. Most notably, we regularly receive business (and compliments in that context) based on our site. I would heartily recommend her for businesses wanting to be noticed and seeking to better reach their online target audience.
"She listens, she is patient, and everything she does is with excellence."
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HIGHLY RECOMMEND! My experience working with Rachel from Open Tree Creative was simply outstanding. Rachel is professional, genuine, insightful and extremely creative. She is highly knowledgable about website design, extremely organized and holds to what she tells you she will do. She listens, she is patient, and everything she does is with excellence. I'm deeply grateful, and I know that if you work with her, you will be too.
"The whole experience felt clear and collaborative from start to finish."
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Rachel at Open Tree Creative was incredible to work with. She's thoughtful, insightful, and genuinely creative, and what I appreciated most was how patient she was and how well she guided the entire process.
She really took the time to understand what we were trying to do and helped bring it to life in a way that feels true to us. The whole experience felt clear and collaborative from start to finish.
We're so happy with how our website turned out.
"I just got a compliment from a new visitor this week who told me it's beautiful."
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I deal with very hard subject matter, and the soft colors and gentle lines Rachel put together help mitigate the harshness of the topics. I just got a compliment from a new visitor this week who told me it's beautiful.
"The website she developed for the non-profit is professional and of the highest caliber."
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Rachel is very professional. I employed her services when I was President of a non-profit organization. The website she developed for the non-profit is professional and of the highest caliber. She was quick to respond when I had a question or when I wanted to discuss a new project. She is professional, friendly, and industrious. I HIGHLY RECOMMEND her services!
"She is hard working, reliable, and has a good eye for design."
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Open Tree Creative/Rachel did our nonprofit organization's Internet presence (social media, Internet, email, graphic design), and she excelled at all of them! She is hard working, reliable, and has a good eye for design.
Without hesitation, I recommend her for any Internet presence/marketing/graphic design work you may have.
What's included in The Full Build
Everything your website needs, handled in one project.
Brand Styling & Copy
Words that sound like you and answer what customers want to know.
- Strategy session
- Website copy, written for you
- Colors, fonts, and button styles
Design
A site that looks as good as your work.
- Custom Squarespace design
- Pages organized so visitors find what they need
- Looks right on phones, tablets, and desktops
- Built with accessibility best practices
Getting Found
Set up so people find you on Google and in AI search.
- Research on what your customers search for
- Every page set up for search
- Setup for Google and AI search tools
Launch & Support
You're not on your own after launch.
- Domain connection and testing
- 30 days of support
- Training so you can update your site yourself
- Optional monthly support plans
What your website will cost
You'll get a clear price in your proposal before any work begins.
Starting at
The Full Build
Custom design, copy written for you, and setup so people find you on Google.
Included
Six custom pages
Launched in 4 to 6 weeks, with 30 days of support after launch.
Optional · From $149/mo
Support Plans
Ongoing updates and help after launch, so you don't have to manage it yourself.
Frequently asked questions: What to know before we talk.
The things most people ask before reaching out.
Still have questions?
Book Your Free Discovery CallThe Full Build starts at $5,000 for a six-page website. Every estimate is built around your project's scope. A small service business might need six pages, while home builders and remodelers showcasing large portfolios or nonprofits serving multiple audiences might need ten.
Things like booking tools, e-commerce, or large amounts of copywriting can push a project above the starting rate. The full scope and price are always confirmed before any work begins.
Most projects move from the initial strategy session to launch-ready in 4 to 6 weeks, depending on complexity and how quickly feedback comes back. Larger or more complex projects, like nonprofit web design builds with multiple target audiences, can run longer. That timeline is always set during the proposal stage.
You'll work directly with me, Rachel Nesbitt, the whole way through. I'm your strategist, designer, copywriter, and developer at Open Tree Creative, so you always know who you're talking to.
Yes. At Open Tree Creative, I use AI as a tool throughout my work. It helps me organize project information and milestones, troubleshoot issues, write and debug code, and work through large amounts of information faster. I also use it to help draft website copy. You review and approve all copy before launch.
AI doesn't replace my professional expertise. I take full responsibility for the judgment calls, the design, deciding what belongs on your site, making sure everything works, and testing the code.
It starts with a free 30-minute discovery call. If we're a good fit, I send a proposal with the scope, timeline, and price.
Once you're happy with the proposal, I send a contract. A signed contract and a 40% deposit reserve your spot on my calendar, and you'll get access to your client portal to kick things off.
Of course. Although I'm based in Concord, NH, Open Tree Creative works with small businesses, home builders and remodelers, nonprofits, and churches across the US.
Yes. Squarespace is built for that, and every Full Build includes a short course on making updates yourself, plus 30 days of support after launch. If you'd rather hand it off, monthly support plans start at $149/mo.
[ start your project ]Let’s get your website off your to-do list.
In one 30-minute call, we’ll talk through what your business needs from its website and whether The Full Build is the right fit. Projects are scheduled in the order contracts are signed, so the sooner we talk, the sooner you launch.
