Custom website design for businesses and nonprofits, based in Concord, NH

Illustration of a colorful bird with teal wings and a dark green body, flying.
Illustration of a colorful bird with teal wings and a dark green body, flying.
5.0 stars from my clients

You want a site that sounds like you and works for you. Open Tree Creative handles the strategy, design, copywriting, and SEO in one custom website design project, launched in 4 to 6 weeks.

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Website Design SEO Brand Alignment Copywriting
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Laurel wreath badge for Squarespace Circle Member
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Laurel wreath badge for HubSpot Digital Marketing certification
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Laurel wreath badge for W3Cx Web Accessibility training

Websites designed, written, and built to turn visitors into clients.

Hey. I'm Rachel Nesbitt. I build custom Squarespace websites for small businesses, home builders, nonprofits and schools, and churches and ministries across New Hampshire and the US.

Small Business

New & Growing Businesses

Whether you're launching or replacing an outdated site, I build Squarespace websites that give New Hampshire businesses a clear, credible foundation and an easy way for customers to reach you.

Portfolio First

Home Builders & Remodelers

Homeowners want to know you do quality work in their area. I build project galleries, clear service areas, and a simple way to ask about a project.

Mission Driven

Nonprofits & Schools

Parents, donors, and community members should find what they need in a few clicks. I build school and nonprofit sites around the actions that matter most: enrolling, giving, and getting involved.

First Visit

Churches & Ministries

First-time visitors want to know what to expect before Sunday. I build church sites that answer that clearly and keep events, giving, and ways to serve easy to find.

Contractors

✦

Musicians & Artists

✦

Remodelers

✦

Law Firms

✦

Health & Wellness

✦

Private Schools

✦

Nonprofit Organizations

✦

Churches

✦

Ministries

✦

Contractors ✦ Musicians & Artists ✦ Remodelers ✦ Law Firms ✦ Health & Wellness ✦ Private Schools ✦ Nonprofit Organizations ✦ Churches ✦ Ministries ✦

Custom website design, start to finish

You bring the business. I handle the rest.

See What's Included →

Brand & Copy

A clear look and words that sound like you.

  • Strategy session
  • Colors, fonts, and design direction
  • Website copy, written for you

Web Design

A site that's easy to use and makes the next step obvious.

  • Custom Squarespace design
  • Organized so visitors find what they need
  • Looks right on every device
  • Accessibility best practices

SEO & Visibility

Set up so people can find you on Google and in AI search.

  • Keyword research
  • Local and technical SEO
  • Setup for Google and AI search tools

Launch & Support

Tested, launched, and supported after go-live.

  • Domain connection and testing
  • 30 days of support
  • Training to update your site yourself
  • Optional monthly support plans
[ Recent work ]

Two recent sites, both #1 on Google.

View all projects
The Living Room website shown on a phone

Case study: The Living Room

The Living Room is a prayer ministry in Henniker that started with a bare-bones template site. It now ranks first on Google for searches like "prayer in Henniker," "prayer ministry in Henniker," and "retreat Henniker NH." I rebuilt their site from the ground up with original photography, copy for both people seeking prayer and the donors who support them, and local SEO.

Website design Brand strategy Local SEO Copywriting
Location
Henniker, NH
Service
Full build and branding
Launched
July 2026
Google ranking
#1 for local prayer and retreat searches
Moose Mountain Construction website shown on a phone

Case study: Moose Mountain Construction

Moose Mountain Construction is a custom home builder in Hartland, New Brunswick. It now ranks first on Google for "custom home builder Hartland NB," and they've had more inquiries since launch. I moved their 7-year-old WordPress site to Squarespace, refreshed their brand, and set up SEO so homeowners in their area can find them.

Platform migration Brand refresh SEO Custom home builder
Location
Hartland, NB
Service
Full redesign and branding
Launched
April 2026
Google ranking
#1 for local home builder searches
[ The Process ]

A clear path from first conversation to finished site.

Step 01

Discovery & Strategy

A free call to talk about your goals, then a proposal with a clear scope and price. Once you book, I get to know your clients and how you talk about your work.

Step 02

Design & Content

I design your site and write the copy together. You see and approve the homepage first, so there are no surprises when I build the rest.

Step 03

Launch & Support

I handle the technical setup and test everything before launch. Then you get 30 days of support, or ongoing help with a monthly support plan.

What clients say: Clients, in their own words.

"She listens, she is patient, and everything she does is with excellence."

Noelle Jones
Henniker, NH
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HIGHLY RECOMMEND! My experience working with Rachel from Open Tree Creative was simply outstanding. Rachel is professional, genuine, insightful and extremely creative. She is highly knowledgable about website design, extremely organized and holds to what she tells you she will do. She listens, she is patient, and everything she does is with excellence. I'm deeply grateful, and I know that if you work with her, you will be too.

"The whole experience felt clear and collaborative from start to finish."

Nicole Thibodeau
Hartland, NB
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Rachel at Open Tree Creative was incredible to work with. She's thoughtful, insightful, and genuinely creative, and what I appreciated most was how patient she was and how well she guided the entire process.

She really took the time to understand what we were trying to do and helped bring it to life in a way that feels true to us. The whole experience felt clear and collaborative from start to finish.

We're so happy with how our website turned out.

"I just got a compliment from a new visitor this week who told me it's beautiful."

Darlene Pawlik
Raymond, NH
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I deal with very hard subject matter, and the soft colors and gentle lines Rachel put together help mitigate the harshness of the topics. I just got a compliment from a new visitor this week who told me it's beautiful.

"The website she developed for the non-profit is professional and of the highest caliber."

Jennifer R.
Concord, NH
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Rachel is very professional. I employed her services when I was President of a non-profit organization. The website she developed for the non-profit is professional and of the highest caliber. She was quick to respond when I had a question or when I wanted to discuss a new project. She is professional, friendly, and industrious. I HIGHLY RECOMMEND her services!

See how I build websites for nonprofits →

"She is hard working, reliable, and has a good eye for design."

Jason Hennessey
Merrimack, NH
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Open Tree Creative/Rachel did our nonprofit organization's Internet presence (social media, Internet, email, graphic design), and she excelled at all of them! She is hard working, reliable, and has a good eye for design.

Without hesitation, I recommend her for any Internet presence/marketing/graphic design work you may have.

[ Pricing ]

What your website will cost

You'll get a clear price in your proposal before any work begins.

Starting at

$5,000

The Full Build

Custom design, copy written for you, and local SEO, launched in 4 to 6 weeks.

From $2,000

Foundation

A simpler site built around the words and logo you already have.

From $149/mo

Support Plans

Ongoing updates and help after launch, so you don't have to manage it yourself.

Frequently asked questions: What to know before we talk.

The things most people ask before reaching out.

A 6-page Full Build website with Open Tree Creative starts at $5,000 and includes strategy, brand styling, copywriting, design, SEO, and accessibility best practices. If your branding and copy are already done, a Foundation website starts at $2,000 for up to 5 pages.

Every estimate is built around actual scope. A small service business might need five pages, while home builders and remodelers showcasing extensive portfolios or nonprofits serving multiple audiences might need ten. Things like booking tools, e-commerce, or large amounts of copywriting can push a project above the starting rate. The full scope and price are always confirmed before any work begins.

Most projects move from the initial strategy session to launch-ready in 4 to 6 weeks, depending on complexity and how quickly feedback comes back. Larger or more complex projects, like nonprofit web design builds with multiple target audiences, can run longer. That timeline is always set during the proposal stage.

You'll work directly with me, Rachel Nesbitt, the whole way through. I'm your strategist, designer, copywriter, and developer at Open Tree Creative, so you always know who you're talking to.

Yes. At Open Tree Creative, I use AI as a tool throughout my work. It helps me organize project information and milestones, troubleshoot issues, write and debug code, and work through large amounts of information faster. I also use it to help draft website copy. You review and approve all copy before launch.

AI doesn't replace my professional expertise. I take full responsibility for the judgment calls, the design, deciding what belongs on your site, making sure everything works, and testing the code.

It starts with a quick project inquiry and a free 30-minute discovery call. If we're a good fit, I send a proposal with the scope, timeline, and price.

Once you're happy with the proposal, I send a contract. A signed contract and a 50% deposit reserve your spot on my calendar, and you'll get access to your client portal to kick things off.

Every Full Build moves through strategy, branding, design, development, copywriting, SEO, and launch, with accessibility best practices built in throughout. Explore my full list of website design services to see what each phase includes.

Of course. Although I'm based in Concord, NH, Open Tree Creative works with small businesses, home builders and remodelers, independent schools, and nonprofits across the US.

Yes. Squarespace is built for that, and every Full Build includes a short course on making updates yourself, plus 30 days of support after launch. If you'd rather hand it off, monthly support plans start at $149/mo.

Illustrated bird holding sign that says "Let's Go"
Illustrated bird holding sign that says "Let's Go"
[ start your project ]

Let’s build a website your work deserves.

Book a free 30-minute call to talk through your goals, timeline, and scope. You’ll leave with a clear next step, whether or not we work together. Prefer to write it out first? Fill out a quick project form instead.

Book Your Free Discovery Call →